Fruit Puree Market is Anticipated to Witness 6.0% CAGR Growth till 2027

The global Fruit Puree Market size is expected to reach USD 6.16 billion by 2027, according to a new report by Grand View Research, Inc., expanding at a CAGR of 6.0% over the forecast period. Increasing application of the product in bakery, confectionery, baby food, and alcoholic and non-alcoholic beverages is fueling the market growth across the globe. In addition, rapid urbanization, along with growing working class population, has been creating demand for processed and packaged food, which, in turn, is leading to high demand for fruit puree in the food processing industry.
In terms of product, the tropical and exotic fruit puree segment held the largest share of over 35.0% in 2019. Ease of availability and wide utilization of the tropical products have fueled the growth of segment. Citrus fruit puree is expected to witness the fastest growth over the forecast period owing to its high nutrient and vitamin content.
The beverages application segment led the market in 2019 with more than 30.0% share of the total revenue. Increasing number of health conscious consumers, along with rising purchasing power in developing countries, such as China and India, has boosted the demand for packed juices. This, in turn, has increased the application of fruit puree in the beverage industry.
There has been an upsurge in the sales of the baby food products owing to the increasing parents’ concerns regarding numerous adulteration practices. This growing trend, coupled with rising demand for the premium baby foods, is expected to fuel the growth of the baby food segment in the near future.
Fruit Puree Market Report Highlights
  • In terms of product, the tropical and exotic segment dominated the market with over 35.0% share of the global revenue owing to the extensive application scope of the product in the food and beverage industry
  • Asia Pacific is expected to witness the fastest growth from 2020 to 2027 owing to growing demand for the product for beverage preparation in the commercial and household applications in countries, such as China and India
  • By application, the beverages segment dominated the market in 2019 with more than 30.0% share of the global revenue
  • Product innovation is expected to remain one of the key strategies among the industry participants in the near future
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